Fighting over a slice of the same pie

Competition is tough. Every day we are out there fighting for market share.It's important; it's about growth; it's about success!

Fighting for a larger slice of the pie; fighting for a larger share of the market as we have defined it.

As we have defined it...

Make sure that your team and company culture values innovation, values looking beyond the market as you have defined it today.

Define new markets. Create and experiment with new products in your portfolio.

Test the limits.

Create a new pie.