You must have a great corner

Many years ago, Jack Moore was a salesman for Lance. He had a truck and sold and delivered crackers and peanuts and snacks to stores.

One day, Jack was visiting his fiancee, waiting for her outside the hospital where she worked. A man walked up to Jack, who was leaning against his car, waiting.

"That's a mighty fine car." said the man. Jack thanked hime and the man asked "Mind if i ask you what you do for a living?"

Jack replied that he sold peanuts. The man looked hard at Jack and at the car and replied " You must have a great corner!"

I like that story. There is a lot of truth behind that. Because Jack was an amazing salesman. He understood that no matter what we sell, we have a lot of competition. We have to understand our product and our customers better than the competition. We have to fight for product placement; we have to work harder and smarter.

Comments

Popular posts